Mom with baby shopping on a laptop

The Homebody Economy and its Implications for E-commerce

Last year, we learned to stay home. Millions of Americans shifted from downtown offices to living rooms or home offices. Many of us switched to buying groceries online. Beyond these essential items, though, we changed our habits and spending patterns in many ways, both small and large. With more people spending time at home, consumers…

Mechanic filling car with oil to indicate the importance of e-commerce website care

E-commerce Series Part 5: E-commerce Website Care

Welcome back to the fifth and final installation of our e-commerce site build series! Today’s post is about e-commerce website care, or the aftercare and maintenance needed for your site post-launch. To go back to the beginning of the series, click here. What is E-Commerce Website Care? Once your site is launched, congratulations are in…

Hand touching VR interface rocket launch symbol to indicate the website launch process

E-Commerce Series Part 4: The Website Launch Process

Welcome back to part 4 of our 5-part e-commerce post series! Today, we’re focusing on what you should expect when it comes to launch day.  T-Minus 5: The Website Launch Process When the time finally comes to let the world see your brand-new website, you might feel nervous. Luckily, in most cases, you won’t need…

Outstretched hand touches digital interface of site build project process

E-commerce Series Part 3: Steps in a Site Build Project

Welcome back to our e-commerce series! We’re changing it up this week – this post is still about the site build process, but it’s applicable to all types of websites, whether they’re e-commerce focused or not!  Why familiarize yourself with the site build project process? When you first decide to create a new website for…

Web developer works with two laptops and paper spread in front of them

So You Want to Launch an E-Commerce Site: Part 1

If you want to sell products online, this post is for you! Regardless of whether you’re creating a brand new business or introducing your brick-and-mortar store to the online world, you’re about to embark on an exciting journey. After you have decided what you want to sell and done some of your initial business planning…

keyboard with trick or treat button indicating e-commerce holiday sales

E-commerce Holiday Sales: Succeeding During COVID-19

2020 has been and will continue to be a challenging year for virtually all business and individuals. With sales forecasts down and stock markets a-tumble, everything is uncertain. Except one thing – Americans still have a fever for all things seasonal. Despite everything going on, there’s a bright spot for online businesses. They still have…

E-commerce platform laptop display

Which e-commerce platform is right for you? Magento vs. Shopify vs. WooCommerce

Choosing an e-commerce platform is the first place to start if you are expanding your brick-and-mortar store to include online offerings or starting a brand-new online business. With so many options available, choosing software can make you feel like you’re in over your head. We’re here to break down three of the most-used e-commerce platform…

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