Amidst employment uncertainty and a new and massive wave of working from home, you might be thinking about a career change. If your employers aren’t treating you right, if you’ve been let go, or if you’re looking for a side hustle, now might be the perfect time to explore other career options. This is probably…
In recent years, discussions about the need for increased digital accessibility have certainly increased. But providing accessibility measures on your website is usually trotted out as a way to avoid lawsuits or as a way to accommodate a small number of people in need. Digital accessibility isn’t charity, and it’s much more than a way…
The phrase “brand consistency” gets thrown around so much these days that it’s at risk of becoming nothing more than a buzzword – and things get muddled when it comes to brand consistency on your website. However, understanding (and implementing) appropriate branding can be the key to success for your business. Now that the vast…
Whether you are looking for a career change or simply trying to fill a skills gap, now might seem like the perfect time to take online web development courses. With jobs in web development predicted to grow 13% by 2028, it’s an excellent option for securing your financial future. However, times are uncertain and money…
With everything going on in the world right now, it’s a great time to pursue further education via an online tech course. Whether you just have some free time to pick up a new skill or want to make a permanent transition to technology as a career, online courses are a great option. Below, we…
If you’re thinking about how to use free downloads to grow your email list, this is your how-to guide. When you try to market your business in 2020, email marketing is probably one of the first things that comes to mind. This method is great, but it has one eternal problem. It requires you to…
If you are a freelance web developer or the owner of a small agency, you have probably wondered about the advantages of website builders compared to from-scratch development. While coding websites from the ground up by hand is an important skill to have in your toolbelt, builders have many advantages. Here are 4 of our…
Often, people put off website refresh projects because they can be time-consuming and expensive. But would you let your office furniture age until stuffing is spilling from the seams? Would you leave the same merchandise on your store shelves for years to get dusty? Of course not! Then why would you let your website, which…
In recent years, executives have thrown the term “customer success” around like a linguistic football. Like many other buzzwords, extensive use has obscured its meaning. Due to the recency of the term’s evolution and a lack of clear distinction between customer success and customer support or service, it can be a confusing phrase. Despite this,…
Email marketing is the lifeblood of many small businesses, especially in a time when few customers are visiting physical locations for sales or services. As a business owner, it’s frustrating when your emails aren’t leading to conversions (or even being opened). Fortunately, this is a fixable problem – read our tips below to improve your…
Choosing an e-commerce platform is the first place to start if you are expanding your brick-and-mortar store to include online offerings or starting a brand-new online business. With so many options available, choosing software can make you feel like you’re in over your head. We’re here to break down three of the most-used e-commerce platform…
If you’ve received a new website proposal, congratulations are in order! Your business is about to take a big step forward. While a new site is an exciting prospect, the documents associated with it can be an overwhelming prospect. When you’re looking through multiple documents from different development firms, things can get confusing fast. That’s…
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