If you are trying to market and promote a small business, it’s easy to get overwhelmed. You probably have limited time and a fairly small budget. However, there are lots of tools available to help make your job easier. One of these tools is Google Analytics, a web analytics tool that tells you where your…
If you manage business social media accounts, whether for your own business or for your clients, it’s easy to spend hours a day creating posts for different platforms. While drafting one post is a relatively simple task, it can really add up when you start to include Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more. There…
It can be so frustrating to pour time and money into your website and not get results. Why bother with a costly, time-consuming website if you don’t seem to get business from it? If you’re experiencing this frustration, your site could probably benefit from a unique value proposition. What is a Unique Value Proposition? If…
Struggling to Connect with Your Remote Team? You’re Not Alone! As many people approach the one-year mark of unexpectedly working from home, lots are feeling more stressed out and less connected than ever before. While working remotely certainly has its benefits (more than half of survey respondents reported that they want to continue doing so…
What is a Website Audit? Like other audits, a website audit is a complete analysis of performance, value, and success. Depending on the specific type of audit performed on your website, there are many things you might learn more about via an audit. Some focus on improving User Experience (UX), others on attaining greater visibility…
In a year of turmoil, what is there to be grateful for? This year has put a whole lot of the world through the wringer. It’s been long, isolating, and challenging. Despite all that, when our team chats, we find that we’ve had a lot of great experiences along the way. Below, find out what…
Web design is a field that is constantly changing and evolving. User interface design trends can have a huge impact on the look and feel of cutting-edge websites. Even if you’re not a web designer or business owner with a website, you probably see these trends in action almost every day! 1. Concise navigation In…
As a WordPress site owner, you’re always looking for ways to boost your traffic. Maybe you’ve tried Google Ads, onsite optimizations, and other techniques to try to get more visitors. However, you might be missing out on a vital helping hand – SEO plugins. Think of WordPress SEO plugins as an after-market addition to your…
What makes an effective e-commerce website? Millions of employee hours and hundreds of billions of consumer dollars are tied up in this question. Even before 2020, e-commerce was a key part of the sales market. But now, e-commerce is beginning to dominate. E-commerce sales in the US are expected to jump 18% this year despite…
If you’re a small business owner, search engine optimization (SEO) may feel like one more thing you don’t have the time or money for. However, whether you are a clothing retailer just getting started or a long-established accounting firm, optimizing your website could be the move that brings you the stability and prosperity you’ve been…
If you create your own website content, brainstorming post ideas might be a never-ending battle. Even if you come up with ideas weeks or months in advance, you dread the day when it’s time to sit down and put new post ideas on the calendar. Fortunately, there’s an incredibly easy and effective resource at your…
I would argue that getting people to follow through on a call to action is the entire purpose of your business’ web presence. You want more content, better SEO, and a faster website, all so you can get more traffic and lower bounce rates, which you hope will lead to customers entering your conversion funnel….
End of content
End of content
