Multicolored sticky notes with text "Unique Value Proposition"
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Unique Value Propositions: Your Website Needs One

It can be so frustrating to pour time and money into your website and not get results. Why bother with a costly, time-consuming website if you don’t seem to get business from it? If you’re experiencing this frustration, your site could probably benefit from a unique value proposition. What is a Unique Value Proposition? If…

Chalkboard showing website layout with footer design
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Website Footer Design: Essentials to Include

When designing your pages, it can be easy to forget about your website’s footer. After all, the content you consider first is what will go above the fold. While focusing on the content that’s likely to be seen the most is logical and often beneficial, you shouldn’t neglect your footer design. Many users do scroll…