Happy holidays! With the new year beginning, it’s important to be aware of new privacy laws going into effect in 2023 that could impact your business. Legislatures have been busy this year, and there are 6 laws that could require you to make changes to your privacy policies and website terms in the new year….
Google Analytics is one of the best possible tools for monitoring the online performance and success of your business. It grants you access to monumental amounts of data, all collected in one easy-to-use dashboard. It’s even free! However, while out-of-the-box metrics like total pageviews, devices, and demographics can tell you a lot about how your…
Many business owners ask themselves if a WordPress care plan is really worth it. After all, paying monthly or yearly fees can be a major part of your business’ annual costs. If you’re going to repeatedly pay for something, it better be worth it! Is a WordPress Care Plan Worth It? With our own small…
In light of recent increases in litigation and a sense of public confusion regarding web accessibility requirements, the Department of Justice (DOJ) has issued new, more detailed guidance on what is required under the Americans with Disabilities Act (ADA). New Web Accessibility Guidance Issued After Long Silence Many business owners and public institutions have expressed…
If you are wondering how to get started with your online store, you have probably come across discussions of what platform is most suitable. While there are many options for success in the ecommerce sphere, the two most prominent choices are Shopify and WordPress. As with any comparison, there are pros and cons to both…
Just like your website, word-of-mouth, and marketing efforts, social media is one more important way that potential customers can learn about you. As a marketing tool, social media has so many advantages. To list just a few, it is free (unless you decide to promote your posts or page), it has global reach, and it…
In recent years, discussions of web accessibility have become much more prevalent. Much like the wave of physical accessibility legislation that led to new buildings being built in a much more accessible way and old buildings being appropriately retrofitted, we are now recognizing that everyone has the right to access websites and digital services in…
With March beginning and warmer weather arriving, many of us are feeling the spring cleaning itch! What you may not realize is that your fervor for organizing your cabinets and closets and cleaning up the yard should extend to your website, too! All websites need a periodic cleanup and a check-in to make sure everything…
What is an LMS and What is it Used for? LMS is an acronym for Learning Management System. The term refers to software that enables the online delivery of complex courses and trainings. An LMS is the system you need to create and deliver educational content that engages virtual learners and helps them retain material…
While the dreary days of January might seem to be dragging on, we’re almost through with the month. Before we know it, the world will be bright and green once more and the first of the spring flowers will be sprouting. There’s no better time than the present to plant the seeds for your spring…
With the new year starting, everyone is eager to make progress and achieve goals. As a business owner, perhaps you have goals associated with revenue numbers, new customers, or even your website specifically. Regardless of which of these goals you are trying to achieve, you will need precise, measurable metrics to measure your success. As…
If you’re considering building a business website for the first time (or even the tenth), you may be wondering: what’s better, Squarespace or WordPress? Luckily, we have a comprehensive list of all the factors you will want to think about when determining which platform is best for you. Comparing SquareSpace to WordPress is much like…
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